Video: Tablet Isn’t Mobile: The Next Stage In The Post-PC Revolution by Josh Himwich, VP Product, Refinery29 etail west 2013
Top 10 Internet Trends 2013 - Mark Mahaney, Managing Director RBC Capital
Mark Mahaney, Managing Director RBC Capital, just spoke at etail west about the Top 10 Internet Trends of 2013, and here they are:
1. International Recovery…the Implications of “Less Worse” Overseas Markets
2. Mobile Materiality
3. Tablet Traction…Mobile, But Without the CPM/CPC Dilution
4. Facebook Ubiquity..What 1B Served Means…
5. Online Video Rampup..and The Migration of TV Ad Budgets
6. Same Day Delivery Surge…The Net Coming To a Doorstep Near You
7. Local Internet Adoption…The Final Frontier
8. Cloud Computing Critical Mass
9. Alternative Payments Rollout
10. The Cash Pileup…Implications for M&A And (Hopefully) Cash Returns…
Here’s a great International app revenue trend article.
“In the final quarter of 2012, both the iOS App Store and Google Play had strong increases in app revenue over the previous quarter. From Q3 to Q4, Google Play app revenue doubled [1], while iOS App Store revenue grew by about one-fifth. Even though Google Play had a higher growth rate, the iOS App Store gained more in absolute revenue, given its larger revenue base. The iOS App Store gain also was driven in large part by a record December. Closing out the year, Apple remained the leader in app revenue, earning over three-and-a-half times that of Google Play in December 2012.” http://blog.appannie.com/app-annie-index-january-2013/
Join Us Dec 5: Digital Marketing Strategy Webinar: Outline a Strategy to Ensure Optimum Media Mix Spend & Learn Which Metrics Drive Success
Digital Marketing Strategy Webinar: Outline a Strategy to Ensure Optimum Media Mix Spend & Learn Which Metrics Drive Success
Presenter: Leslie Petry, Director Product Marketing Aggregate Knowledge
Register on Eventbrite: http://lesliepetryidc.eventbrite.com/
Topic: Can you easily explain your digital marketing strategy and how you plan to meet your key metrics/goals?
If not, this webinar is for you! Marketers are always challenged with demonstrating real results from their media budget spend and this session will help you come up with a plan. Leslie will discuss how marketers can outline a strategy to ensure optimum spend across their media mix along with understand which metrics drive success…and how to prove it.
Have another meeting at the same time - No worries! All Registrants receive the Webinar Recording (A Huge Bonus)
Have another meeting at the same time - No worries! All Registrants receive the Webinar Recording (A Huge Bonus)
About Leslie
Leslie Petry brings over 15 years of experience in technology and marketing. Currently, Leslie is Director of Product Marketing at Aggregate Knowledge, a leading media intelligence company that enables marketers to increase sales, customer relationships, and media spend efficiency. A strategic marketing veteran, Leslie has held management positions at Hara Software, National Semiconductor and Zoran Inc. where she led marketing strategy, product positioning, and go to market efforts across various technologies and verticals. Leslie holds both Masters and Bachelors degrees in business from Pepperdine University.
Register on Eventbrite: http://lesliepetryidc.eventbrite.com/
Register on Eventbrite: http://lesliepetryidc.eventbrite.com/
* Webinar Twitter Hashtag is: #greenstardigital
* Webinar url will be sent to all attendees 1 week before the event
* Follow on Twitter @GreenStarSol
* Can’t attend in person? Eventbrite Registrants will receive the Webinar Recording Url
* Like on Facebook and share with friends/colleagues to join the discussion!
* Webinar Pinit!
Register on Eventbrite: http://lesliepetryidc.eventbrite.com/
Bloomberg: The Social Web Means Business & Sept 12 Webinar
The Social Web Means Business
by Green Star Solution
A Bloomberg article about How Zappos has created a new e-commerce site with Pinterest describes how the emergence of the social web means business, and is not only impacted by electronic and mobile commerce but by social commerce. Digital commerce and online customer behavior are changing rapidly now that the typical shopping experience has moved beyond traditional brick-and-mortar and Internet sites to include evolving and expanding digital platforms - Facebook, Twitter, Blogs, YouTube, and Pinterest. The online shopping experience has been enhanced with localization, personalization, instant price comparisons and reviews along with 24/7access via iPad/Tablet, mobile and computer devices. Social sharing indicators are reflecting positively on e-commerce sales, and as online sales continue to rise, retailers and e-tailers will focus their digital social efforts, driving competition and vying for customers’ attention, purchases, and engagement.
With savvy use of technology, data management and customer service, the shopping process will become more streamlined. How we shop, buy and share will change exponentially as more information is leveraged to feature products in creative ways and define what we, our family/friends and others “like”, “tweet”, “pin” and “pinpoint”.
As digital commerce emphasizes ease and security, shoppers will have more options and benefits to score the next deal and find.
Speaking of great deals, Green Star Solution is offering FREE REGISTRATION on September 5, 6, and 7 to attend the International Digital Commerce Social Media Webinar and Q & A on September 12, 2012 with Rob Harles, Global Head of Social Media for Bloomberg.
Rob will give you a detailed perspective and answer audience questions on:
* How to Get Social Media into Large B2B Institutions
* How to Build Audiences
* How to Generate Real Value in Social Media
* How to Tie Together Strategy & Tactics
This exclusive offer is in honor of Labor Day and to the social and economic accomplishments of all Workers. Now is the time to tell your business colleagues and associates to register September 5, 6, and 7 to get FREE REGISTRATION.
BONUS:
If you can’t attend, all Webinar Registrants will receive a copy of the recording.
Ask Robert your question now:
Want to get your Question on the List now for Robert to Answer?
Ask it on Facebook and we’ll ask him September 12.
Webinar Twitter Hashtag is: #greenstardigital
Twitter: @greenstarsol
Facebook: www.facebook.com/greenstarsoluton
For details: www.greenstarsolution.com/training.html
Webinar Recording: Tony Ventrice, Badgeville
Did you miss our Green Star Solution Training Webinar with Tony Ventrice, Badgeville where he talked about the basics of what needs to be considered when Building a Gamification Program?
He discussed overall goals, game dynamics used, implementation examples, user experience advice, and each step of the Gamification process.
You can access the Webinar Recording Here.
Article: Future of Retail: Showrooming & ShopSavvy’s CEO Webinar May 23
Here’s a great article on the Future of Retail: Showrooming featuring ShopSavvy’s Mobile Shopping Research! http://shopsavvy.mobi/2012/04/30/the-future-of-retail-showrooming/ Sign up for the Wed May 23rd Webinar w ShopSavvy’s CEO for the opportunity to ask him your questions! Sign up at http://johnboydidc.eventbrite.com/
